SCANNING THE ENVIRONMENT

Factors affecting the Industry (after scanning ):-
Government Regulations
- Vehicle Tax, licensing and Subsidy
- Rules regarding PUC
Number and Type of Consumers
- Size of Population and Customer
- Type and Willingness of Customer to buy
Suppliers
- Raw Material Availability
- Cost of Raw Material
Infrastructure
- Road Facility
- Petrol pumps and Others
Technology and Research and Development
- Technological Growth of Country
GDP of Country
- Income and Progress of Country
Global Factors
- Global Competition
- Crude oil prices and Others